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Public Relations Sydney

  • Home
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    • Book Catriona to Speak
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How to amplify your media coverage

How to amplify your media coverageCongratulations, you’ve just scored a fabulous piece of media coverage! Now, what are you going to do next? No longer is it just yesterday’s recycling! Securing media coverage is just the tip of the iceberg when it comes to raising your profile as a recognised expert. I treat all of my media appearances as powerful and shareable content which can be amplified across my platforms.

Filed Under: PR tips, Public Relations Tagged With: Catriona Pollard, media coverage, social media, social networking

How B2Bs can get started on social media

How B2Bs can get started on social mediaWith developments in design and technology, the internet has become all about participation, collaboration and content. Social media can provide B2B companies with the opportunity to connect with customers and clients in a highly personalised manner which makes it an essential sales and customer service tool. Social Media can provide a platform for B2Bs to […]

Filed Under: Social Media, Uncategorized Tagged With: B2B, business, Catriona Pollard, CP Communications, public relations sydney, social media, social networking

How a brand ambassador can work for your business

How a brand ambassador can work for your businessHave you thought about employing a brand ambassador for your business? A brand ambassador is a person who represents a brand and embodies the company’s image in every way. This person promotes the company and its products and creates a positive image for the brand. Brand ambassadors are usually high profile people or celebrities who […]

Filed Under: Advertising, Marketing tips, PR tips Tagged With: brand, brand ambassador, brand ambassadors, build brand, Catriona Pollard, communication, CP Communications, CPC, PR, pr sydney, PR tips, public relations, public relations sydney, Public relations tips, qualities of ambassador, social networking

Who should be in charge of social media?

Who should be in charge of social media?Who should be in charge of social media for your business? Should it be the advertising department, marketing department, public relations or something else? At CP Communications we believe PR professionals are the best people to handle social media for a business. This is because social media is all about communication and engaging audiences and […]

Filed Under: Marketing tips, PR tips, Social Media, Websites Tagged With: Blogs, business, Catriona Pollard, communication, control social media, CP Communications, CPC, facebook, facebook for business, Online, PR, PR professionals, PR professionals social media, pr sydney, PR tips, public relations, public relations sydney, Public relations tips, social media, social media for business, social networking, who should handle social media

Five top tips for a successful event PR strategy

Five top tips for a successful event PR strategyWhether your event is large or small, it can benefit from the use of an effective PR strategy. Public relations can help you to increase the profile of your event and the organisers as well as increase registrations or ticket sales. So how do you go about using PR for an event? Below are our […]

Filed Under: Marketing tips, PR tips Tagged With: brand, business, Catriona Pollard, communication, CP Communications, CPC, event organisation, event tips, Events, events pr, PR, pr sydney, PR Tips, public relations, public relations sydney, Public relations tips, social media, social networking, twitter

How to find the stories within your business

How to find the stories within your businessIn order to gain media coverage for your business you need to be able to find interesting stories about your company and share them in an appealing and simple way with journalists. Not all stories are obvious. People in ‘non-sexy’ or unglamorous businesses may wonder why a journalist would be interested in writing about their […]

Filed Under: PR tips Tagged With: brand, business, Catriona Pollard, communication, CP Communications, CPC, evergreen stories, Online, online marketing, PR, pr sydney, PR tips, public relations sydney, Public relations tips, social networking, stories, story, story angle, story in your business

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