Build a strong reputation from scratch like a PR pro these 4 tips

One of the most precious assets you have as a professional is your reputation. You may be kicking your career goals, fantastic at your job, or successfully building a profitable business, but do the people who matter know? Having a good reputation is your golden ticket to limitless opportunities. Growing your network is not just [...]

For business women, networking is a great way to meet like-minded people, make new connections in your industry and learn something new from the people you meet. Making new connections may even help you to gain new clients or customers, promote your business or help someone else to achieve their goals. To help you get [...]

When you think about social media, you think Twitter, YouTube, Facebook – but do you think PR? Adding PR tactics such as media releases and case studies to the direct relationship building of social media can result in extraordinary results. Public relations creates a two-way communication between an organisation and its audience, or a person [...]

Have you been at an event recently where all the speakers were men? Maybe it was at a conference, or possibly at a work event. These all male speaker line up at conferences and panels, frankly, it annoys the hell out of me and impacts the ability for women to step into their spotlight. Considering [...]

Networking isn’t just about acquiring new business, it is about surrounding yourself with a support network for your life in general. You can never have too many contacts! Running a business can be an isolating and stressful experience, but when networking you learn so much about different types of businesses, what is happening in the [...]

If walking into a room full of strangers makes you want to walk in the other direction, then maybe all you need is a few great conversation starters. The best way to start a conversation while networking is simply saying, “Hello, I’m [name]. What’s your business (or what do you do)? Here are our tried [...]

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