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Public Relations Sydney

  • Home
  • About
    • About CPC
    • CP Communications in the Media
    • Book Catriona to Speak
    • Careers at CP Communications
    • Our Clients
    • Success Stories
    • Praise
  • Consulting
    • Public Relations
    • Social Media
    • Content Marketing
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    • Personal Branding
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What social media platform will work best for your business?

What social media platform will work best for your business?Determining which social media platform is going to be best for your business is the key to being seen and heard by the people that matter. Social media has come to dominate the way businesses interact with their audiences and also the way services are provided. With each platform offering different benefits, it can be […]

Filed Under: Articles, PR tips, Social Media, Websites Tagged With: brand, business, PR, public relations, social media

How to create engaging content for your blog

How to create engaging content for your blogRegularly coming up with interesting topics for your blog can be challenging, especially trying to figure out what would be interesting for your audience. As a business leader and entrepreneur, blogs are a prominent tool to position yourself as a thought leader and an expert in a particular field. But when you start scratching your […]

Filed Under: Articles, Blog tips, PR tips, Public Relations, Websites Tagged With: blog, blog post, Blogging, blogging tips, Catriona Pollard, engaging content, social media, website

Local media is something you shouldn’t overlook in your PR strategy

Local media is something you shouldn’t overlook in your PR strategyPitching a story idea to the “biggest” and “best” publication is something many people focus on when trying to gain media coverage. However, what is usually forgotten is the local media and that a lot of their audience is most likely in the local vicinity. Building a strong local voice is a vital step in […]

Filed Under: Articles, Media tips, PR tips Tagged With: Catriona Pollard, contacting journalists, content, from unknown to expert, local media, media coverage, pitch local media, pitching, PR strategy, PR Tips, social media

3 reasons why it’s okay to be bored over the Easter holiday

3 reasons why it’s okay to be bored over the Easter holidayIn this day and age, being constantly glued to screens and attached to our phones has become an addicting habit that seems to enhance but sometimes disrupt our ways of living. With this in mind, I do think that the Easter holiday calls for everyone to reassess their reliance on the digital world. To avoid burning […]

Filed Under: Social Media Tagged With: break, Catriona Pollard, digital detox, from unknown to expert, relax, social media

5 tips for managing social media issues

5 tips for managing social media issuesDespite the growing use of social media in our day-to-day life as a source for news and updates, many leaders have been slow on implementing and keeping up to date with social media in their personal and professional life. A social media strategy will help you define what to post, when to post it, who will […]

Filed Under: Articles, Social Media Tagged With: Catriona Pollard, PR, public relations, social media, social media issues, unknown to expert

5 brands that have nailed their Snapchat presence

5 brands that have nailed their Snapchat presenceSnapchat is a very popular social networking mobile app, providing users with the opportunity to temporarily share images, videos, and messages with others. It has gained popularity amongst younger generations due to its range of filters and fleeting content, with a person’s ‘story’ only lasting 24 hours before it disappears. Snapchat has experienced a rapid […]

Filed Under: Social Media, Thought leadership Tagged With: business, Catriona Pollard, cisco, featsocks, from unknown to expert, gatorade, grubhub, snapchat, social media, sour patch kids

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