Public Relations Sydney

3 public relations tactics for aged care facilities

Public relations and credibility are vital in the aged care industry. When it comes to the well-being of a loved one, people need to trust the standard of care that an aged care facility has to offer, and that’s where PR comes in. PR is all about building the positive perception of a company and communicating what […]

Tips to create captivating content for your business blog

One of the most effective ways to build thought leadership and provide valuable content to your target audience is by blogging. A business blog provides an opportunity for your business to attract the attention of your target audience and transform them into prospective customers or clients. Blogs have a dedicated readership, which will mean that […]

The PR and social media trends to include in your strategy in 2014

With the New Year upon us, now is an important time to start planning your PR and social media strategy for 2014. Taking the time to re-evaluate your strategy and making a consistent effort to improve will help your business keep up with the changing trends in the PR and social media world. Here are […]

How to create a great business blog

Our blog has been listed as one of the 25 finalists in the Smarter Business Ideas Top Blogger competition. This has prompted us to think about what makes a great blog. Blogs can be a great addition to your business’ PR strategy because they can help you to communicate with your target audience, share your […]