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Public Relations Sydney

  • Home
  • About
    • About CPC
    • CP Communications in the Media
    • Book Catriona to Speak
    • Careers at CP Communications
    • Our Clients
    • Success Stories
    • Praise
  • Consulting
    • Public Relations
    • Social Media
    • Content Marketing
    • Thought Leadership
    • Personal Branding
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  • Training
    • Social Media Training
    • Personal Branding Training
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    • Public Training
  • Unknown To Expert
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Tips for Effective, Creative PR Ideas

Tips for Effective, Creative PR IdeasEffective ideas in PR can seem difficult in such a competitive industry, however there are certain steps you can take to help lead you in the right direction. Here are some tips to help generate effective and creative PR ideas: Keep up to date on trends Public relations is an ever-changing industry, where a 24/7 […]

Filed Under: Blog tips Tagged With: build your profile, Catriona Pollard, creative thinking, creativity, from unknown to expert, ideas, personal brand, PR tips, reputation

Brand identity: How to maintain when a CEO or leader leaves

Brand identity: How to maintain when a CEO or leader leavesIn the recently unfolded events where the three iconic judges of Masterchef Australia are having their role on the show discontinued after 11 years, there has been much uncertainty over the future of the program. The three had become key figures in representing the show, making it hard to imagine the show without them. How […]

Filed Under: Articles, Public Relations Tagged With: brand identity, Catriona Pollard, CEO, credibility, leadership, reputation

Build a strong reputation from scratch like a PR pro these 4 tips

Build a strong reputation from scratch like a PR pro these 4 tipsOne of the most precious assets you have as a professional is your reputation. You may be kicking your career goals, fantastic at your job, or successfully building a profitable business, but do the people who matter know? Having a good reputation is your golden ticket to limitless opportunities. Growing your network is not just […]

Filed Under: Blog tips, Networking, PR tips, Public Relations, Social Media Tagged With: Blogging, brand, Catriona Pollard, from unknown to expert, Networking, personal brand, public relations, reputation

Repairing a damaged personal brand

Repairing a damaged personal brandYour personal brand is a hard won commodity and in business it is your most valuable asset. But what happens when that brand is damaged in some way? Whether it’s through your own actions or those of others, a damaged personal brand can hold you back from new opportunities, clients, deals and prospects. By far […]

Filed Under: Business, Marketing tips, PR tips Tagged With: build your profile, Catriona Pollard, from unknown to expert, personal brand, PR Tips, reputation, social media

5 PR tools every entrepreneur needs

5 PR tools every entrepreneur needsIf you are an entrepreneur, one of the most important business strategies you should have in place is the right PR. You may think that promoting yourself is a little vain or perhaps egotistical, however if you want to be seen as an expert in your field then using these PR tips will help you […]

Filed Under: Entrepreneur, PR tips, Public Relations, Thought leadership Tagged With: bio, Catriona Pollard, Entrepreneur, from unknown to expert, media, media list, media pitch, network, netwroking, PR, public relations, reputation, social media, start-up, trust

3 public relations tactics for aged care facilities

3 public relations tactics for aged care facilitiesPublic relations and credibility are vital in the aged care industry. When it comes to the well-being of a loved one, people need to trust the standard of care that an aged care facility has to offer, and that’s where PR comes in. PR is all about building the positive perception of a company and communicating what […]

Filed Under: Articles, PR tips, Public Relations Tagged With: aged care, blog, Blogging, Catriona Pollard, credibility, PR, public relations, reputation, seniors, Spokesperson, target audience, trust

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