aged care Archives

3 public relations tactics for aged care facilities

Public relations and credibility are vital in the aged care industry. When it comes to the well-being of a loved one, people need to trust the standard of care that an aged care facility has to offer, and that’s where PR comes in. PR is all about building the positive perception of a company and [...]

Filed Under: Articles, PR tips, Public Relations

Tagged With: aged care, blog, Blogging, Catriona Pollard, credibility, PR, public relations, reputation, seniors, Spokesperson, target audience, trust

Aged Care Group

CP Communications manages a wide range of communications projects for Columbia, including respite care and low care promotional campaigns, and copywriting various brochures, websites, advertising and blogging. We have achieved an increase in Columbia’s click to website, 100% occupancy of the Willowood Centre through promotional initiatives, and increasing the enquiry rates for all other centres. [...]

Filed Under: Success Stories

Tagged With: aged care, group, media, PR

3 public relations tactics for aged care facilities

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