Public Relations Sydney

Getting noticed in today’s fast moving world takes more than a one-off media release. That’s where CP Communications comes in.

We have achieved millions of dollars worth of media coverage for our clients because we not only know the rules, we know the journalists. Every day we pitch story ideas to journalists and see our clients achieve amazing publicity.

We have journalist DNA and are experts in finding that sweet spot that drives success for your business. We work closely with you to really understand the nuances of your business and craft a highly tailored and creative strategy geared for success.

Whether you’re a large business, just starting out or need to take your business to the next level, talk to us about how you can use clever public relations and media tactics to skyrocket your sales, increase referrals and drive growth.

Tips for Effective, Creative PR Ideas

Effective ideas in PR can seem difficult in such a competitive industry, however there are certain steps you can take to help lead you in the right direction. Here are some tips to help generate effective and creative PR ideas: Keep up to date on trends Public relations is an ever-changing industry, where a 24/7 [Read More…]

Getting your event seen by your target audience

Setting up an event for the first time can be extremely daunting, especially if you don’t have any experience in promoting an event. Putting on an event is a great way to showcase your personal brand and connect with your targeted audiences. However, getting people to show up and maximise the PR opportunity is just as important [Read More…]

Brand identity: How to maintain when a CEO or leader leaves

In the recently unfolded events where the three iconic judges of Masterchef Australia are having their role on the show discontinued after 11 years, there has been much uncertainty over the future of the program. The three had become key figures in representing the show, making it hard to imagine the show without them. How [Read More…]

How to write an article that will be picked up by a journalist

Attracting the attention of a journalist with a gripping article is a critical step toward getting your content published. Articles provide a compelling format to communicate your personal or organisational brand, expertise and services. Having your article published by an external source provides your content with greater credibility, and helps to position you as a [Read More…]

How to make sure you deliver an amazing media interview

Landing a media interview is an exciting opportunity to have your voice be heard and to shine in the spotlight. However, if the interview doesn’t go well, it has the potential to make a lasting impression for all the wrong reasons. I’ve listed some successes and failures to provide do’s and don’ts to ensure that [Read More…]

Photography tips for media

We’ve all heard the saying “a picture is worth a thousand words”. Photography is a powerful vehicle in terms of promoting your brand or business. The images used to represent your business can create an immediate and lasting impression. Whether you are considering professional photography for your company’s website or perhaps for future media opportunities, the [Read More…]

WE GET POSITIVE MEDIA EXPOSURE

“Every day we pitch story ideas to journalists and see our clients achieve amazing publicity.”

What we have to offer

Public Relations Consulting