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Public Relations Sydney

  • Home
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    • CP Communications in the Media
    • Book Catriona to Speak
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Local media is something you shouldn’t overlook in your PR strategy

Local media is something you shouldn’t overlook in your PR strategyPitching a story idea to the “biggest” and “best” publication is something many people focus on when trying to gain media coverage. However, what is usually forgotten is the local media and that a lot of their audience is most likely in the local vicinity. Building a strong local voice is a vital step in […]

Filed Under: Articles, Media tips, PR tips Tagged With: Catriona Pollard, contacting journalists, content, from unknown to expert, local media, media coverage, pitch local media, pitching, PR strategy, PR Tips, social media

List of women’s networking groups

List of women’s networking groupsFor business women, networking is a great way to meet like-minded people, make new connections in your industry and learn something new from the people you meet. Making new connections may even help you to gain new clients or customers, promote your business or help someone else to achieve their goals. To help you get started […]

Filed Under: Networking, PR tips Tagged With: communications, connect, list of women networking, Networking, networking for women, PR Tips

It’s time to set your PR resolutions for the New Year

It’s time to set your PR resolutions for the New YearHappy New Year! As we start 2017 you might be making some personal New Year resolutions. But now is also a great time to think about how you can improve your business by making some PR New Year resolutions. Here are some suggestions you can include on your list of PR New Year resolutions. Be active […]

Filed Under: Articles, Blog tips, Marketing tips, PR tips, Public Relations, Resources, Social Media Tagged With: from unknown to expert, new year resolutions, PR, PR new year resolutions, PR strategy, PR Tips, public relations, social media, social media strategy, social media tips

Repairing a damaged personal brand

Repairing a damaged personal brandYour personal brand is a hard won commodity and in business it is your most valuable asset. But what happens when that brand is damaged in some way? Whether it’s through your own actions or those of others, a damaged personal brand can hold you back from new opportunities, clients, deals and prospects. By far […]

Filed Under: Business, Marketing tips, PR tips Tagged With: build your profile, Catriona Pollard, from unknown to expert, personal brand, PR Tips, reputation, social media

The top 5 PR mistakes startups make

The top 5 PR mistakes startups makeThere are so many amazing startups in Australia right now, the scene is absolutely buzzing. So why are the real success stories so few? It’s because we just haven’t heard about them. It’s no longer ‘build the business and they will come’. You have to get out there, tell everyone who you are and what […]

Filed Under: PR tips Tagged With: Catriona Pollard, Entrepreneur, from unknown to expert, giphy, media tips, PR mistakes, PR Tips, Startup

How to create a PR strategy

How to create a PR strategy  Have you started noticing your competitors in the media? Most likely, they have started using PR tactics to build their profile and are actively pitching stories to the media. To create long-term PR results, the most important first step is to develop a PR strategy. A PR strategy will help you organise your PR […]

Filed Under: Entrepreneur, PR tips, Public Relations Tagged With: get ahead of competitors, how to create a PR strategy, PR strategy, PR Tips, public relations

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