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Public Relations Sydney

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5 great media training tips

5 great media training tipsWhether you are looking to boost your profile or to get the word out about a new product or business, media coverage is the best way to go. However, to continuously get media coverage, you must constantly been seen and heard in the media. Journalists are always on the lookout for new and interesting stories […]

Filed Under: Media tips, PR tips, Public Relations Tagged With: journalists, media, media coverage, media interview tips, media tips, Media training, media training tips, PR and journalist, public relations, public relations sydney, Public relations tips, publicrelationssydney

Getting your event seen by your target audience

Getting your event seen by your target audienceSetting up an event for the first time can be extremely daunting, especially if you don’t have any experience in promoting an event. Putting on an event is a great way to showcase your personal brand and connect with your targeted audiences. However, getting people to show up and maximise the PR opportunity is just as important […]

Filed Under: Events, Media tips, PR tips Tagged With: Catriona Pollard, event listings, Events

Local media is something you shouldn’t overlook in your PR strategy

Local media is something you shouldn’t overlook in your PR strategyPitching a story idea to the “biggest” and “best” publication is something many people focus on when trying to gain media coverage. However, what is usually forgotten is the local media and that a lot of their audience is most likely in the local vicinity. Building a strong local voice is a vital step in […]

Filed Under: Articles, Media tips, PR tips Tagged With: Catriona Pollard, contacting journalists, content, from unknown to expert, local media, media coverage, pitch local media, pitching, PR strategy, PR Tips, social media

Everything you need to know when writing a media release

Everything you need to know when writing a media releaseA media release is one of the most effective way to get your story across to the media. It can  enable you to create wide spread media coverage, enhance your brand/company’s reputation and/or manage a crisis. Therefore, it is vital that your media releases are accurate, detailed and concise to suit the needs of the busy […]

Filed Under: Media tips, PR tips, Public Relations Tagged With: Catriona Pollard, Elon Musk, from unknown to expert, how to write a media release, media release, public relations, Tesla, tips

How your expertise story can build your profile

How your expertise story can build your profileYour personal brand is crucial to your business success and one way to build your reputation is by telling your expertise story. We all have stories to share, both personal and professional. Your stories can help others and can also let others know who you are, what you stand for and why they should do […]

Filed Under: Media tips, PR tips Tagged With: Catriona Pollard, expertise story, from unknown to expert, media, personal branding, storytelling

How to get the media to call you

How to get the media to call youWhen thinking about how to share your expertise and opinions, do you ever think about sharing it with the media? The media is one platform you need to consider when sharing your stories and expertise to a wider audience. It can help you build a positive reputation and solid credibility for you and your brand. But […]

Filed Under: Media tips, PR tips, Public Relations Tagged With: Catriona Pollard, gateway opportunities, interviews, journalist, media, personal brand, TV

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