Start following these LinkedIn Influencers today

Influencers

LinkedIn is no longer just a networking tool that allows you to provide your career details and resume. There is a wide range of helping and inspiring content from business Influencers that can help change your perspective on both personal and professional matters. LinkedIn launched a successful publishing platform called LinkedIn Pulse in 2015, which [...]

Don’t be afraid, put yourself forward as an expert in your industry

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Identifying yourself as an expert in your designated field can be an intimidating experience. When people hear you make such a claim, they expect it to be followed up with proof, and failing to do so could make it seem like you’re just talking yourself up. There are a number of reasons that might hold [...]

How to create a PR strategy

  Have you started noticing your competitors in the media? Most likely, they have started using PR tactics to build their profile and are actively pitching stories to the media. To create long-term PR results, the most important first step is to develop a PR strategy. A PR strategy will help you organise your PR [...]

How to build your personal brand for success [PODCAST]

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Whether you are looking for a new career challenge, growing your business or starting a new company, building your personal brand can be very rewarding — both personally and professionally. Recently Catriona Pollard was interviewed by Elle Roberts, of the Artful Business Community discussing how to build a successful brand and step into the spotlight. [...]

The art of conversation while networking

Networking conversation starters

If walking into a room full of strangers makes you want to walk in the other direction, then maybe all you need is a few great conversation starters. The best way to start a conversation while networking is simply saying, “Hello, I’m [name]. What’s your business (or what do you do)? Here are our tried [...]

How to create your personal brand for success

Branding is an important aspect of a business’ reputation, used to showcase how they are unique and stand out from the competition. The same can be said for individuals. Personal branding is just as important as your business’ brand and is the key to being in the spotlight as an expert. Personal branding is in [...]

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