Setting up an event for the first time can be extremely daunting, especially if you don’t have any experience in promoting an event. Putting on an event is a great way to showcase your personal brand and connect with your targeted audiences. However, getting people to show up and maximise the PR opportunity is just as important [...]
Some workshops and conferences you attend can often leave a lot to be desired. You leave these disappointing events feeling dissatisfied, especially if the speaker shows up late or is disorganised. How can you make the most out of these ho hum events and get the most out of your money and time? You may [...]
Businesses today are faced with multiple channels that can be used to reach potential customers. Where traditional businesses may have once relied solely on offline communications strategies to reach their prospective clients, many businesses today rely heavily on online methods to reach a more digitally savvy audience. While neither method is incorrect, businesses should not [...]
Whether your event is large or small, it can benefit from the use of an effective PR strategy. Public relations can help you to increase the profile of your event and the organisers as well as increase registrations or ticket sales. So how do you go about using PR for an event? Below are our [...]
We all know that industry events are a great way to build your brand. But there are so many ways you can incorporate events into your PR and marketing strategy. It’s time to be creative in the way you approach events. Don’t just attend conferences: look for relevant networking groups. You could be a seasoned [...]
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