Everything you need to know when writing a media release

A media release is one of the most effective way to get your story across to the media. It can enable you to create wide spread media coverage, enhance your brand/company’s reputation and/or manage a crisis. Therefore, it is vital that your media releases are accurate, detailed and concise to suit the needs of the [...]

A media release is one of the most successful ways to get media coverage for you or your business. It is a tried and true method and one of the most common ways to communicate with a journalist. Journalists receive hundreds of media releases a day – most of them completely unrelated to their area [...]

Media releases are a great way to disperse news about your business and gain publicity in the media. They are written in a specific structure and must contain current or newsworthy information that a journalist and their audience would be interested in. Here is a basic media release template which you can use to write [...]

Nine Entertainment recently announced the sale of its ACP Magazines to German publishing company Bauer Media Group. Sydney Morning Herald states the financial details of the deal have not been released but Bauer is expected to pay more than $500 million for ACP Magazines. Company announcements such as this are a regulatory requirement for listed [...]

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