Public Relations Sydney

How to write a basic media release

Media releases are a great way to disperse news about your business and gain publicity in the media. They are written in a specific structure and must contain current or newsworthy information that a journalist and their audience would be interested in. Here is a basic media release template which you can use to write […]

What makes the news?

Have you ever wondered why a story was in the news? Or how the media decides what stories are worth covering? The media look for stories that have newsworthy value. For a story to be considered newsworthy it must have one of the following five factors. Timing: A story must be new and current. A […]

How to promote your social media sites not using social media

Do you want to promote your social media sites and gain new followers? Then you need to tell more people about your social media pages and make it easy for them to find you. Here are a few ways you can promote your social media sites not using social media. Add links to your email […]

How to increase your YouTube subscribers

A subscriber is someone who follows your YouTube channel and wants to stay informed of any new content you post. Increasing your subscribers on YouTube is important because it will increase the popularity and exposure of your channel. Your subscribers will often share your videos, which may even result in your videos going viral. Social […]

Social Media Strategy Checklist

More and more businesses are using social media because it gives them another avenue to connect with customers. There are so many social media outlets to choose from, but with all the options, how do you determine which ones best suits your business? Before you sign up and start tweeting or Facebooking, you should think […]

Social Media Strategy Checklist

More and more businesses are using social media because it gives them another avenue to connect with customers. There are so many social media outlets to choose from, but with all the options, how do you determine which ones best suits your business? Before you sign up and start tweeting or Facebooking, you should think […]