Public Relations Sydney

5 great media training tips

Whether you are looking to boost your profile or to get the word out about a new product or business, media coverage is the best way to go. However, to continuously get media coverage, you must constantly been seen and heard in the media. Journalists are always on the lookout for new and interesting stories […]

4 things you need to create a winning PR strategy

Whether you’re looking to promote your business, services, product or perhaps an event, a public relations strategy is imperative. A strong PR strategy is an effective and efficient way to create a relationship with the people who are essential in the success of your business. To create a winning PR strategy, it’s important to know […]

How to get the media to call you

When thinking about how to share your expertise and opinions, do you ever think about sharing it with the media? The media is one platform you need to consider when sharing your stories and expertise to a wider audience. It can help you build a positive reputation and solid credibility for you and your brand. But […]

5 PR tools every entrepreneur needs

If you are an entrepreneur, one of the most important business strategies you should have in place is the right PR. You may think that promoting yourself is a little vain or perhaps egotistical, however if you want to be seen as an expert in your field then using these PR tips will help you […]

Julia Gillard redefining her spotlight

In the years that Julia Gillard was Australia’s first female Prime Minister, she was subject to intense, and at many times cruel, media scrutiny. Now, Gillard has stepped away from the media spotlight and cemented her legacy as one of the world’s top education leaders. Owning the spotlight does not just mean having a loud […]