Public Relations Sydney

Social media strategy checklist

More and more businesses are using social media because it gives them another avenue to connect with customers but how do you determine which ones best suits your business? Before you sign up and start Tweeting or Facebooking, you should think about the social media strategy. This means taking time to stop and think about […]

Social media: Tell people where you are

Once you set up your Twitter, Facebook and LinkedIn accounts, what do you do? Tell people about it! Shout it from the rooftops. It makes it so much easier for people to follow you on social media if you tell them your addresses, or even better, add links to your marketing material so they can […]

What social media platforms are right for you?

With so many social media platforms available, it can be hard to figure out which platform will deliver the best results for your company. However, there are a few things to consider before choosing a social media platform. Firstly, you need to devote time to it. Maintaining your presence on a daily basis is a […]

5 tips to a successful LinkedIn account

LinkedIn is a professional social network with over 100 million users worldwide. When used well, it’s a powerful way to get yourself and your business seen online. Social Media Today has provided an article with five tips on how to successfully market yourself on LinkedIn. 1. Complete your profile: Take the time to complete your […]

Social media success – Not bad for an Old Spice

There are no guarantees your social media campaign will become an instant hit. Discovering how to successfully reach and engage target audiences through social media channels is, for many businesses, a trial and error process. In its most recent campaign, Old Spice has won over social media users, on a global scale. Marshall Kirkpatrick from Read Write Web looks […]