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Public Relations Sydney

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Local media is something you shouldn’t overlook in your PR strategy

Local media is something you shouldn’t overlook in your PR strategyPitching a story idea to the “biggest” and “best” publication is something many people focus on when trying to gain media coverage. However, what is usually forgotten is the local media and that a lot of their audience is most likely in the local vicinity. Building a strong local voice is a vital step in […]

Filed Under: Articles, Media tips, PR tips Tagged With: Catriona Pollard, contacting journalists, content, from unknown to expert, local media, media coverage, pitch local media, pitching, PR strategy, PR Tips, social media

Tips for pitching to local news

Tips for pitching to local newsLocal media outlets are often forgotten when businesses are putting together their PR strategy, but thinking closer to home can produce excellent publicity benefits. Newspapers, radio, television, magazines and websites in your town or suburb all count on good local news content. If you’re not providing that news, who is? Your competitors!   Why go […]

Filed Under: PR tips, Social Media Tagged With: Catriona Pollard, communication, CP Communications, local news, pitch local media, pr sydney, public relations sydney, Public relations tips

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