Many people have the misconception that Public Relations is just about party planning, attending events and travelling the world with celebrities. However, in reality PR couldn’t be more different and involves a wide variety of roles and responsibilities. A recent article in crikey, written by Noel Turnbull, discusses this misconception about PR, held by many [...]
Ever sat on the couch and facebooked your way through The Voice? Or shared a tweet about ABC1s Q&A? If you have, then you are participating in a new trend called Social TV. This is the process of enhancing a viewer’s social experience of watching TV by connecting them with other viewers in real time. [...]
Do you want to promote your social media sites and gain new followers? Then you need to tell more people about your social media pages and make it easy for them to find you. Here are a few ways you can promote your social media sites not using social media. Add links to your email [...]
Do you think your business would benefit from social media but your boss is telling you it’s a waste of time? Then you need to come up with a strategy to help your boss understand the immense benefits social media can provide for your business. Ragan.com has provided some great advice on how to persuade [...]
Increasing your engagement on Twitter is important for any business because it creates a valuable relationship between you and your followers. When your followers trust you and see that you are providing them with valuable information they are more likely to re-tweet you. Gaining more re-tweets is a great way to reach a wider audience, [...]
A subscriber is someone who follows your YouTube channel and wants to stay informed of any new content you post. Increasing your subscribers on YouTube is important because it will increase the popularity and exposure of your channel. Your subscribers will often share your videos, which may even result in your videos going viral. Social [...]
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