Resources Archives - Page 3 of 5

Using lists on Twitter

If you follow a large number of people on Twitter, you may miss your favourite friend’s tweets or get to a point where it all feels a little overwhelming and disorganised. One of the most effective ways to organise the people you are following is through Twitter Lists. With Twitter Lists, you get to create [...]

Filed Under: Articles, PR tips, Resources, Social Media, Twitter tips

Tagged With: brand, Catriona Pollard, communication, CP Communications, CPC, journalists, media, pr sydney, PR tips, public relations, Public relations tips, SEO, social media, social networking, twitter, Twitter Lists

Why online coverage (often) beats print

While many businesses seem to be moving forward and embracing all things online including social media marketing, when it comes to getting results through public relations, there is still a widely-held belief that print coverage is better than online coverage. Having a tiny, half column mention in a weekend paper often causes notable excitement for [...]

Filed Under: Articles, Blog tips, PR tips, Resources

Tagged With: article writing, Catriona Pollard, CP Communications, Online, online marketing, PR, pr sydney, PR tips, public relations sydney, Public relations tips

How social should a CEO be?

There’s no doubt social media is a worldwide phenomenon with millions of people taking part every second of every day. But as a CEO, is there a place for you to use it to make a positive, and lasting, difference to your business? Yes there is. In recent times there has been a shift to [...]

Filed Under: Articles, Networking, PR tips, Resources, Social Media

Tagged With: article writing, Blogging, Blogs, Catriona Pollard, communication, CP Communications, CPC, facebook, facebook for business, Linkedin, media, Networking, Online, online marketing, PR, pr sydney, PR tips, public relations, public relations sydney, Public relations tips, social media, social networking, twitter, YouTube

Basic tips for proofreading your work

Human error is inevitable and although you can proofread an article a hundred times over, check sources and facts and then proofread another hundred times, a simple error can still slip through somehow invisible to you until published when it reveals itself in all its glory for everybody else to see. Like all skills, proofreading [...]

Filed Under: PR tips, Resources

Tagged With: Blogging, Blogs, Business Cards, Catriona Pollard, communication, CP Communications, CPC, media, media release, PR, pr sydney, PR tips, public relations, public relations sydney

Is it time you Facebooked your business?

Is it time you Facebooked your business? If you thought Facebook was just for keeping contact with friends and family, think again. It can be a great way of building an online community, or simply reaching another audience online. With a Facebook Page you create a public profile that helps you to share your business [...]

Filed Under: PR tips, Resources, Tech tips

Tagged With: facebook, facebook fan page, facebook for business, social media, twitter

eMarketing Campaign Manager

Today I completed the Free Online Tools e-Course. The final lesson was on the eMarketing Campaign Manager which is not free, but is extremely cheap. The eMarketing Campaign Manager tool was used to manage the online lessons that I have been participating in. This tool allowed for these lessons to be written in advance and [...]

Filed Under: Resources

Tagged With: anti-spam, eMarketing Campaign Manager, Free Online Tools e-Course, marketing campaigns

Why online coverage (often) beats print

Basic tips for proofreading your work

eMarketing Campaign Manager

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