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Public Relations Sydney

  • Home
  • About
    • About CPC
    • CP Communications in the Media
    • Book Catriona to Speak
    • Careers at CP Communications
    • Our Clients
    • Success Stories
    • Praise
  • Consulting
    • Public Relations
    • Social Media
    • Content Marketing
    • Thought Leadership
    • Personal Branding
    • Mentoring and Coaching
  • Training
    • Social Media Training
    • Personal Branding Training
    • Business Networking Training
    • Public Relations Training
    • Managing the Media Training
    • Public Training
  • Unknown To Expert
    • Publicity Pack
    • Unknown To Expert 5 Star System
    • Praise
  • Blog
  • Shop
  • Contact

Content Marketing Agency

Content Marketing AgencyEdge wanted to position themselves as leaders in the content marketing space. Through clever PR and thought leadership strategies, CP Communications achieved over 160 pieces of media coverage in targeted media outlets. Through a LinkedIn strategy, the number of people viewing the status updates for the team increased by 326 percent, with calibre of new […]

Filed Under: Success Stories Tagged With: agency, content, Content Marketing, marketing

Film Festival

Film FestivalCP Communications was engaged to significantly raise the profile of Starlight Cinema on the North Shore and with major metros newspapers in the entertainment sections. Jill Keyte, Managing Director of High As A Keyte, “engaged CP Communications to promote the ‘jewel in its crown’ of annual events, Starlight Cinema, because we were looking for a […]

Filed Under: Success Stories Tagged With: festival, film, marketing, Online, PR, social media

Marketing Software Company

Marketing Software CompanyCP Communications was engaged to raise the profile in Australia and New Zealand of Aprimo, a leading global provider of marketing software and services that enhance the productivity and performance of marketing organisations. CP Communications work with Aprimo on a PR strategy that includes media releases, ghost-writing of articles, case studies, pitching and speaking opportunities. […]

Filed Under: Success Stories Tagged With: marketing, media, PR, software

PR and marketing: What’s the difference?

PR and marketing: What’s the difference?As PR professionals we are often asked how public relations (PR) differs from marketing. It’s easy to describe from a tactical point of view, however the difficulty often arises in articulating how each role contributes to business success. Here is our comparison between PR and marketing: Activities / tactics: Marketing generally covers promotional, direct marketing […]

Filed Under: Advertising, Marketing tips, PR tips Tagged With: marketing, Marketing tips, PR, PR Tips, public relations

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