• Home
  • About
    • About CPC
    • CP Communications in the Media
    • Book Catriona to Speak
    • Careers at CP Communications
    • Our Clients
    • Success Stories
    • Praise
  • Consulting
    • Public Relations
    • Social Media
    • Content Marketing
    • Thought Leadership
    • Personal Branding
    • Mentoring and Coaching
  • Training
    • Social Media Training
    • Personal Branding Training
    • Business Networking Training
    • Public Relations Training
    • Managing the Media Training
    • Public Training
  • Unknown To Expert
    • Publicity Pack
    • Unknown To Expert 5 Star System
    • Praise
  • Blog
  • Shop
  • Contact

Public Relations Sydney

  • Home
  • About
    • About CPC
    • CP Communications in the Media
    • Book Catriona to Speak
    • Careers at CP Communications
    • Our Clients
    • Success Stories
    • Praise
  • Consulting
    • Public Relations
    • Social Media
    • Content Marketing
    • Thought Leadership
    • Personal Branding
    • Mentoring and Coaching
  • Training
    • Social Media Training
    • Personal Branding Training
    • Business Networking Training
    • Public Relations Training
    • Managing the Media Training
    • Public Training
  • Unknown To Expert
    • Publicity Pack
    • Unknown To Expert 5 Star System
    • Praise
  • Blog
  • Shop
  • Contact

What you can learn from Halloween for your PR strategy

What you can learn from Halloween for your PR strategyHalloween was last night and you may have seen some zombies trick or treating in your neighbourhood! There are a number of ideas you can borrow from Halloween that can help to bring your PR strategy back from the dead. For instance: Use evergreen stories: Each year there are many calendar events which the media […]

Filed Under: Articles, Blog tips, Blogroll, Events, PR tips, Social Media Tagged With: brand, business, Catriona Pollard, communication, CP Communications, CPC, evergreen stories, Halloween, Halloween PR, journalists, pitching, PR, PR crisis management, pr sydney, PR tips, PR trick or treat, PR Zombie, public relations, public relations sydney, Public relations tips, trick or treat, What you can learn from Halloween for your PR strategy

Twitter: a crisis communication tool

Twitter: a crisis communication toolWhen a crisis breaks more and more people are beginning to turn to Twitter for answers than ever before. This means that Twitter is fast becoming a critical component in any company’s crisis communication strategy. Twitter is the perfect tool to use in a crisis because it enables you to communicate quickly to the public […]

Filed Under: PR tips, Social Media, Twitter tips, Uncategorized Tagged With: Catriona Pollard, communication, CP Communications, CPC, crisis communication, media, PR, PR crisis management, pr sydney, PR tips, public relations, public relations sydney, Public relations tips, social media, twitter

TwitterCue: The new social media idea

TwitterCue: The new social media ideaIn today’s world of 24 hour news cycles and social media channels that never sleep, people across the globe are constantly gaining access to large amounts of information on a daily basis. However, in times of crisis this constant flow of never ceasing information can create challenges when trying to get an accurate message across. It […]

Filed Under: In the news, PR tips, Social Media, Twitter tips, Uncategorized Tagged With: Catriona Pollard, communication, CP Communications, CPC, hashtag, media release, PR, PR crisis management, pr sydney, PR tips, public relations, public relations sydney, Public relations tips, social media, twitter, TwitterCue

Why “No Comment” is never a good idea

Why “No Comment” is never a good ideaPlastered across the media in the last week have been reports of a car crash involving Tiger Woods. For those of you who aren’t aware, the golfing super hero was involved in a car accident outside his home resulting in his wife using a golf club to break him free followed by being admitted to […]

Filed Under: Articles Tagged With: covering up, media, no comment, PR crisis management, PR perspective, public, public relations, public relations nightmare, the truth, Tiger Woods, Why no comment is never a good idea

Domino’s PR nightmare scenario

Domino’s PR nightmare scenarioIt’s a PR nightmare scenario: Domino’s (US) has to respond to a video, spreading rapidly online, that shows one of its employees picking his nose and placing the result in the food he’s making.  USA Today has reported on this story and here are key things experts say marketers can do to quickly catch and […]

Filed Under: Articles Tagged With: Domino's, PR crisis management

Mouthwash PR crisis

Mouthwash PR crisisI have just come back from holidays and read the first paper for a couple of weeks on Sunday. There was a double page ad in the Sun Herald (and I suspect in every major daily in Australia) that screamed PR crisis management. It was an unbranded ad titled “For over 100 years mouthwashers have […]

Filed Under: Articles Tagged With: PR crisis management

Talk to us on 02 8969 6088

Contact Us Today!

Get Our Newsletter

Join over 10,000 successful businesses who receive our monthly newsletter and get useful tips, insight and advice on how to implement PR and social media strategies.

Need help with your PR? We build brand reputation and offer real solutions to business challenges, and do whatever it takes to get the results you deserve. We’d love to hear from you.

Preferred method of contact:PhoneEmail

captcha

CP Communications is a Sydney Public Relations Agency who are experts in media relations and personal branding, and are known for getting amazing results.

Catriona Pollard Communications Pty Ltd | ABN 83 105 345 908 | Copyright © 2021, all rights reserved
Neutral Bay NSW 2089 | P:0411 023 974 | Contact Us

Privacy Policy & Disclaimers