How to use PR to promote a charity

Building the awareness of a charity organisation or charity event is important to encourage donations and support for the cause. Public relations is a great way to build awareness for a charity, grow the brand, communicate to a target audience and encourage support. As many charity organisations have a strict budget they may not be [...]

Charities, like businesses, require public relations. Despite charities having differing motives to many businesses, it is still similarly important for them to have a credibly prominent profile in the community they are targeting for donations. These days there are hoards of charities operating throughout the world. Vying for your dollar as a donation has become [...]

Aligning your brand with a charity, more than just PR Let’s face it, people like to associate themselves with businesses and brands that support causes. October was Breast Cancer awareness month and everyone everywhere was out buying products covered in pink. We attended a Cancer Council fund raising event at Aqua Dining. The owners of [...]

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