Blogger Generation Dominates Blogging

An analysis of more than 100 million blog posts found the most active bloggers are younger people who have grown up during the blogging “revolution”, which commenced around 2003. According to Sysomos.com, Bloggers in the 21-to-35 year-old demographic group account for 53.3 per cent of the total blogging population.

This group is followed by the generation just behind them – people 20-years-old or under are 20.2 per cent of the blogging landscape:

• ≤ 20 years (20.2 per cent)
• 21-35 yrs (53.3)
• 36-50 yrs (19.4)
• ≥51 yrs (7.1)

The difference between genders in the blogosphere is balanced with women making up 50.9 per cent and males 49.1 per cent of bloggers. This suggests the internet is a gender neutral environment.

When the analysis compared the number of bloggers to Twitter users by country, there were many similarities. The biggest difference was activity by U.S. users – more than half of the tweets come from U.S, Twitter users, while only a third of blog posts are from the U.S. The absence of bloggers from Indonesia and Australia within the top-10 is also interesting. In comparison, both countries rank among the top-10 of users within the Twittersphere.

Source: sysomos.com, June 2010

 

Sydney Public Relations Agency, CP Communications provides specialist media, traditional and online PR strategies that get amazing results. Contact us today. For more great tips visit our website www.cpcommunications.com.au. 

Related Posts

Looking for training where attendees can immediately implement what they’ve learnt to see real results? We’d love to hear from you.

    Preferred method of contact:PhoneEmail

    captcha