Veet have done a great job of linking a topical news story with an advertising campaign. You would have to be on another planet (or on holidays in the middle of nowhere) to have missed that yesterday was the inauguration of US President Obama. Veet used this massive news story for this excellent tactical press ad. Thanks to @jamopo for the image.
Sydney Public Relations Agency, CP Communications provides specialist media, traditional and online PR strategies that get amazing results. Contact us today. For more great tips visit our website www.cpcommunications.com.au.
