PR case study – CPS Technology

CPS Technology Group is a leading provider of speech enabled voice and data solutions in Australia and wanted to raise its profile in the marketplace. “Our brief to Catriona was for her to help us raise our profile in the marketplace because our competency is technology, whilst Catriona’s competency is PR,” General Manager, Sales [...]

The Women’s Network Australia next event features the wonderful Karen Miles who will be speaking about how to turn your ideas into a reality by breaking down your ideas into practical steps. Karen Miles inspires people to bring ideas, careers, and businesses into reality. Her enterprising approach to life and business has equipped her to [...]

The SMH Enterprise post ‘Why you should be a speaking slut’ is so spot on for SME businesses. Speaking opportunities with your target audience is an essential element to your PR program. Here is the post… No matter what city you’re in, there are always a handful of small business entrepreneurs who earn a [...]

Bebo is a global social networking website which aims to bring together like-minded individuals who are creative, expressive and socially aware. Bebo has over 31 million members worldwide and is the largest social network in the UK, Ireland and New Zealand and one of the top three social networks in the US, Canada and [...]

1. Have you thought in what media you would like your article to appear? 2. Have you checked this media for the style, approach and subject matter of the contents? Is your finished article consistent with the target media’s current contents? 3. Have you written a one page synopsis of what you would like to [...]

The Australian Anthill magazine has opened nominations for their awards program, the Cool Company Awards. The inaugural Cool Company Awards was launched in February 2006, as a way for Anthill to recognise Australian companies that are doing things differently – defying business conventions, launching exciting new products, implementing new ways to do business, undertaking ‘rule-breaking’ [...]

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