One of the most often read posts on this blog is are the ones about how to write an article. If you want to spend time learning how to write feature articles that will get published I would recommend a course that I have done at The Sydney Writers Centre – Feature writing for magazines [...]
1. Most people have absolutely no idea what networking really means. They attend events thinking it is about them – which is totally not true. A good networking knows that networking and building relationships is about taking the time to find out about others and from there working out if there is any synergy, [...]
Small businesses do not have the budgets to pay a media monitoring service to track their coverage in the media. I encourage my clients to use Google Alerts – and I have one for each of my clients so I can track their coverage. Obviously this only applies to coverage that has been posted [...]
Columbia Aged Care Services is a private aged care group, offering residential aged care facilities across Sydney. CP Communications manages a wide range of communications projects for Columbia, some of which included the closing and opening of an aged care centre, respite care and low care promotional campaigns, and copywriting various brochures, websites and [...]
When writing articles on PR what are the key words that will drive a lot of traffic to your article. Below are the keywords business owners are using to find out who can help them grow their companies. If you use these keywords as the subject of an article you are likely going to get [...]
When writing articles to be posted on the internet it is worth taking the time to research key words that will drive a lot of traffic to your site or blog. Fred Schebesta from www.onlinemarketingsydney.com.au suggests these 5 steps Step 1 – Choose your Keyword To begin, choose your article’s keyword target. I suggest [...]
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