The online world can bring you in to contact with potential customers and create a real sense of community around your business. Websites such as YouTube, MySpace and Facebook are among the most popular examples of the social web.
They are all free to use and not only provide an opportunity to create buzz around your business by promoting yourself, but you will be amazed the contacts you start making with people around the world.
Start a Facebook page which can be a personal, fan or group page. Load up images of your products, let people know when your next event or product launch is. This allows you to share information with potentially 1000s of people that are interested in your products or services.
Use tools such as Flickr (which is a free online photo album) to upload images of your products or service that can be linked to the blog and cross linked to other social networks. Flickr also has groups so you can link to other businesses and share your images with people you may never meet have a common interest with.
Use Twitter (micro blogging) to start conversations with other businesses from around the world, or people interested in the type of work you are doing.
Sydney Public Relations Agency, CP Communications provides specialist media, traditional and online PR strategies that get amazing results. Contact us today. For more great tips visit our website www.cpcommunications.com.au.