Everything I know about PR, I learned in kindergarten

Mickie Kennedy, founder of eReleases, has provided a back-to-basics guide to ethics and manners in the PR industry. The advice is simple: remember the lessons you were taught as a child. From being honest to being a good friend, the article is a call for professional behaviour in Public Relations, and a reminder that while [...]

Did you know that search engines read articles too? Offering interesting and informative articles on your website is a great way of building credibility and getting people to come back to your site to read them. It is also fantastic way of increasing your Google ranking. The aim of increasing your website’s Google ranking is [...]

Here are CIO‘s top 5 tips on twitter etiquette 1. How to Follow and Un-Follow People Even social networking experts share different philosophies on how to deal with “followers” — the people on Twitter who subscribe to your tweets. Some people believe that if someone follows you, it’s impolite not to follow that person back. [...]

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