The amplification of a business’ stories is now essential to reach prospects, customers and staff. A combination of online and offline tactics to create highly engaged audiences will build reputation, increase your profile and drive sales.
Public relations, social media expert and Director of CP Communications, Catriona Pollard, recently shared at CeBIT on how to leverage the opportunities in both social media and public relations to effectively build your business’ profile and reputation.
In this highly practical session attendees learnt:
- How to use PR and social media to build your business so you get new business calls without even trying!
- How to develop story ideas you can pitch to the media, as well as tactics including media angles and article writing.
- A step by step guide to social media and how you can use it to increase the profile, credibility and reputation for your business – and yourself.
Click below to view the slide show from her presentation.
Sydney Public Relations Agency, CP Communications provides specialist media, traditional and online PR strategies that get amazing results. Contact us today. For more great tips visit our website www.cpcommunications.com.au.