How Google Analytics can help your PR strategy

It’s often difficult to measure your online PR activities and to know if they are working successfully. Google Analytics is one solution to this problem. Google Analytics is a free online tool which provides you with detailed statistics about the traffic to your website. This tool can show you how people are finding your website, [...]

Have you heard the saying a picture paints a thousand words? Well your business can do just that on Pinterest. Pinterest is a new social media site where you can create online bulletin boards and ‘pin’ your favourite images to it. You can create a variety of bulletin boards in any category imaginable. Your followers [...]

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