Public Relations Sydney

Sony generates over £1m in sales through Twitter

Sony Vaio’s Twitter account has generated over £1m in sales, the technology giant has revealed. Speaking at Marketing Week’s Social Media for Brand Building event yesterday, Sony head of corporate communications Nick Sharples said the company sees Twitter as a viable sales platform as well as a tool to amplify PR activity. Speakers from brands […]

30 Tips for Using Social Media in Your Business

Inc.‘s has put together a comprehensive social media cheat sheet for the time-strapped entrepreneur. Here are the first 10 tips: 1. Offer a peek behind the scenes. Offering a sneak preview of new products, services, or features online can help build demand and provide critical feedback to help smooth the launch. For instance, John Doyle, […]

Top 5 PR Resolutions for 2010

Top 5 PR Resolutions for 2010 The start of a new year has always been a time for looking back to the year gone and more importantly, forward to the year ahead. It’s a time to reflect on the changes you want to make and make promises to yourself to actually do something about them […]

Marketing Predictions For 2010

David Siteman Garland has set his 10 Big Marketing Predictions For 2010 on his blog The Rise to the Top. Here is an excerpt: 1. Big Brands Will Learn From Entrepreneurs, Small Businesses and Niche Brands. These elements of cheap, fast and experimental  are going to finally catch the attention of big brands in 2010. […]

Social media marketing tips

Matt Granfield from marketingmag.com.au has written a great article on Top 10 social media marketing tips. Here are a couple of his tips and read the full article. Use Google Insights to find whatever keywords related to your business are being searched for the most and watch for trends. Become an expert, start a blog […]