This week the Prime Minister, Julia Gillard, announced the next Australian Federal election will take place 14 September 2013. Ms Gillard announced the election date earlier than usual, which the Sydney Morning Herald believes is ‘effectively setting the country up for a campaign season lasting more than seven months’. During this campaign season the candidates [...]
Yesterday Barack Obama won the US election for the second time and will continue as the President of The United States of America for another four years. Barack Obama and his opposing candidate Mitt Romney both used a variety of PR strategies in their campaigns to help them communicate their messages to voters. Your business [...]
Every business owner understands that developing an effective communication channel between their business and their customers is an essential element to the success of their business. A PR program means to communicate with your target audience and it doesn’t need to be complicated or expensive. You can choose from a variety of simple and inexpensive [...]
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