newsletter Archives

How to effectively use an email newsletter in your business

Have you thought about developing an email newsletter for your business? Not only is it a great way to share your stories, it can also be a powerful marketing tool providing useful information to the reader while indirectly promoting your services. As part of any PR strategy a newsletter helps you improve communication channels with clients, share […]

Stop customers unsubscribing from your eNewsletter

eNewsletters are a great communication tool to build an engaged community. They can be used to share good news stories, share expertise through tips, indirectly promote your services and build a database of potential customers. However, after sending out your eNewsletter does your inbox overflow with emails of people unsubscribing? Even just three unsubscribers may […]

Newsletters – a powerful communication tool

I have been thinking about doing a enewsletter for my business, CP Communications but just don’t know if I have the time to do it regularly enough to make an impact. I understand (and often tell my clients) how powerful they can be to reinforce your brand and communicate your key messages to potential clients. […]

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