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Public Relations Sydney

  • Home
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First contact: 8 Rules for flawless media relations

First contact:  8 Rules for flawless media relationsManaging positive media relations can feel like heading out into uncharted waters and establishing the first contact often feels like the most daunting challenge of all.  Though the public relations industry is wrought with conflicting information, there are several proven strategies that can help you successfully navigate the world of pitches, media releases, journalists and […]

Filed Under: PR tips Tagged With: contacting journalists, jounralist outreach, media relations, PR Tips

Tips for creating an excellent media list

Tips for creating an excellent media listAn effective media list is an important foundation for gaining media coverage in the publications, TV and radio programs and blogs your target audience consumes. A media list documents the key media contacts who would be interested in stories about your business or area of expertise. These media contacts may include journalists, reporters, bloggers, producers, […]

Filed Under: PR tips Tagged With: Catriona Pollard, CP Communications, media, media list, media relations, PR, public relations

What not to say in a media interview

What not to say in a media interviewBeing interviewed by the media is a great way to build your business’ brand awareness and communicate your messages to your target audience. A media interview also gives you the opportunity to start building a relationship with a journalist. If you provide them with the right information and are easy to work with, they may […]

Filed Under: Articles, Blog tips, Events, PR tips, Websites Tagged With: Blogs, business, Catriona Pollard, communication, CP Communications, CPC, journalists, media, Media Interview, media relations, PR, PR interview, pr sydney, PR tips, public relations, public relations sydney, Public relations tips, what not to say

A guide to media relations

A guide to media relationsAn important skill for businesses wanting to raise their profile through the media is to learn how to deal with journalists. If you can establish a good process for managing media relations you will have a better chance of gaining media coverage. This process can also help you build a relationship with journalists, which may […]

Filed Under: Articles, Blog tips, Blogroll, Clients, PR tips Tagged With: business, Catriona Pollard, communicate journalists, communication, CP Communications, CPC, dealing with the media, guide to media relations, journalists, media, media coverage, media relations, PR, pr sydney, PR tips, public relations, public relations sydney, Public relations tips

How to make yourself a valuable contact to a journalist

How to make yourself a valuable contact to a journalistJournalists are contacted by PR practitioners every day, so it’s no wonder that after a while we all seem the same to them. So that’s why, when you do get in contact with a journalist, making a good impression is the most important thing. Get on the good side of a journalist and they may […]

Filed Under: PR tips Tagged With: Catriona Pollard, communication, contacting journalists, CP Communications, CPC, journalists, media, media relations, pitching, PR, pr sydney, PR tips, public relations, public relations sydney, Public relations tips, relationship building

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