I have been doing some reading on how Obama won the US election and came acrooss this great article from MarketingMagazine.com by Matt Granfield. “There is only one tool, one platform, one medium that allows the American people to take their government back, and that’s the internet…” It’s one of the more famous lines in [...]
James Tuckerman, editor of Australian Anthill thinks that PRs are the last to ‘get’ the internet. He is taking the usual journalist dig at PR people. At CP Communications we are all for online coverage – and get in spades for our clients. This is what he thinks: It’s my contention that most PRs still [...]
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