Creating a social media strategy

A social media strategy is essential for any business using social media. A social media strategy will help you to make the most of your time on social media and maximise your success. A strategy will help you to define your use of social media such as deciding who will monitor it, who will create [...]

With Facebook becoming an essential part of any marketing plan it can be confusing to know which applications will most suit your business and best promote your product or service to the right audience. Should you start a basic profile for your company, as if you were an individual user, or perhaps a group or [...]

Search engines now rank social media sites in their results. This means that the words you use on your social media sites will be displayed in the results of search engines and determine your rank. It is important for businesses to have a high search engine rank because it can increase your website traffic, which [...]

We all make mistakes sometimes, especially on social media. Social media tools are constantly evolving, which means that businesses constantly need to update their social media skills to avoid making mistakes. The good news is that most common social media mistakes can be solved or even prevented. SmartBlog on Social Media has provided the top [...]

Social media can be time consuming and overwhelming if you’re trying to control it on your own. So why not enlist the help of a social media team. You can create your own social media team by teaching other employees how to use social media. The benefits of a social media team include the generation [...]

More and more businesses are using social media because it gives them another avenue to connect with customers. There are so many social media outlets to choose from, but with all the options, how do you determine which ones best suits your business? Before you sign up and start tweeting or Facebooking, you should think [...]

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