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Public Relations Sydney

  • Home
  • About
    • About CPC
    • CP Communications in the Media
    • Book Catriona to Speak
    • Careers at CP Communications
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How to effectively use an email newsletter in your business

How to effectively use an email newsletter in your businessHave you thought about developing an email newsletter for your business? Not only is it a great way to share your stories, it can also be a powerful marketing tool providing useful information to the reader while indirectly promoting your services. As part of any PR strategy a newsletter helps you improve communication channels with clients, share […]

Filed Under: PR tips Tagged With: email marketing, email newsletter, enewsletter, newsletter

Stop customers unsubscribing from your eNewsletter

Stop customers unsubscribing from your eNewslettereNewsletters are a great communication tool to build an engaged community. They can be used to share good news stories, share expertise through tips, indirectly promote your services and build a database of potential customers. However, after sending out your eNewsletter does your inbox overflow with emails of people unsubscribing? Even just three unsubscribers may […]

Filed Under: Blog tips, Marketing tips, PR tips Tagged With: article writing, Catriona Pollard, communication, CP Communications, CPC, enewsletter, enewsletter tips, Networking, newsletter, newsletter online, Online, PR, pr sydney, PR tips, public relations, public relations sydney, Public relations tips, sunscribe enewsletter, unsubscribers

Don’t ‘dumb it down’ – write for your target audience

Don’t ‘dumb it down’ – write for your target audienceWriting myths exist everywhere and although some are flawed and others are just plain wrong, there is one that always seems to be misguided: the belief that writers should ‘dumb down’ their content so all people are able to understand it. PR Daily has provided a couple of points as to why this advice is […]

Filed Under: Articles, PR tips Tagged With: article writing, Blogging, Blogs, Catriona Pollard, communication, content, copywriting, CP Communications, CPC, enewsletter, pr sydney, PR tips, public relations, public relations sydney, Public relations tips

Social media: Tell people where you are

Social media: Tell people where you areOnce you set up your Twitter, Facebook and LinkedIn accounts, what do you do? Tell people about it! Shout it from the rooftops. It makes it so much easier for people to follow you on social media if you tell them your addresses, or even better, add links to your marketing material so they can […]

Filed Under: Marketing tips, PR tips, Social Media Tagged With: Business Cards, Catriona Pollard, communication, CP Communications, CPC, email signature, enewsletter, facebook, facebook for business, Linkedin, media, Online, online marketing, pr sydney, PR tips, public relations, public relations sydney, Public relations tips, social media, twitter, YouTube

Putting email to work

Putting email to workMost people have an email address and use it either for work or keeping in touch with family and friends. You can use email to send regular updates to people interested in your work. Sending a regular email or e-newsletter is it a great way to share your stories. It can also be a powerful […]

Filed Under: PR tips Tagged With: Catriona Pollard, CP Communications, email, enewsletter, PR, pr sydney, public relations sydney, Public relations tips

How to produce an enewsletter that gets read

How to produce an enewsletter that gets readHow to produce an enewsletter that gets read Thank you so much to everyone who has given us such positive feedback on this newsletter. We thought we would share our tips on what makes a great enewsletter. Enewsletters improve communication channels with clients, share good news stories, share expertise through tips and also assists in […]

Filed Under: Articles Tagged With: communication channels, contact details, easy to read, enewsletter, gets read, spam

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