communication Archives - Page 2 of 31

What to do when a journalist calls

If a journalist called right now to ask for an interview would you know what to do? When a journalist calls to interview you it’s a great opportunity to boost your profile in the media and build your business’ brand. To make the most of this opportunity you need to make sure you are prepared [...]

What you can learn from a PR strategy for a university

We’ve been working with Macquarie University’s Faculty of Business and Economics for several years and have achieved some great results with PR. During this time we have developed many great PR tactics and tips we’d like to share. These tactics can also be applied to businesses, especially those in the education and training space to [...]

Filed Under: Clients, PR tips, Social Media

Tagged With: business, Catriona Pollard, communication, CP Communications, CPC, Macquarie University, PR for a University, PR strategy, public relations, public relations sydney, Public relations tips, University PR

Tips for pitching to local news

Local media outlets are often forgotten when businesses are putting together their PR strategy, but thinking closer to home can produce excellent publicity benefits. Newspapers, radio, television, magazines and websites in your town or suburb all count on good local news content. If you’re not providing that news, who is? Your competitors! Why go [...]

Filed Under: PR tips, Social Media

Tagged With: Catriona Pollard, communication, CP Communications, local news, pitch local media, pr sydney, public relations sydney, Public relations tips

List of women’s networking groups for 2013

For business women networking is a great way to meet likeminded people, make new connections in your industry and learn something new from the people you meet. Making new connections may even help you to gain new clients or customers, promote your business or help someone else to achieve their goals. To help you get [...]

Filed Under: Networking, PR tips, Social Media

Tagged With: Catriona Pollard, communication, CP Communications, CPC, list womens networking groups, Networking, networking lists 2013, pr sydney, public relations, social media, womens networking list

How to work with your PR agency

Hiring a PR agency is a great way to help your business gain media coverage, increase its brand awareness and achieve its PR goals. A PR agency can create a targeted PR strategy to help you communicate the right message to the right audience at the right time. When working with a PR agency it’s [...]

Filed Under: Articles, PR tips

Tagged With: brand, business, Catriona Pollard, communication, CP Communications, pr agency, PR strategy, public relations, public relations sydney, Public relations tips

Spring clean your PR strategy

Spring is in the air and you may be thinking about spring cleaning your house to get ready for the warmer months. So why not consider spring cleaning your PR strategy as well? Reviewing your PR strategy on a regular basis helps you to determine how you can improve your strategy and generate better results. [...]

Filed Under: Articles, Blog tips, Blogroll, PR tips

Tagged With: brand, business, Catriona Pollard, communication, CP Communications, CPC, Online, PR strategy, public relations, public relations sydney, Public relations tips, Spring clean PR strategy

What to do when a journalist calls

How to work with your PR agency

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