We know how empowering technology is in our everyday lives as well as our small businesses – and it seems that girls do as well, but they just don’t want a career in it. I think this is astounding – and sad really.
According to a recent survey of 1,000 UK adolescents, thirty-eight per cent of young girls surveyed use the latest technologies, including social networking applications, online games and mobile downloads, on a daily basis. 90 per cent of girls between the ages of 11 and 16 think computers and cutting edge gadgets are cool, but only 28 per cent of those girls are considering careers in the technology industry.
Just under a third (30 per cent) of those surveyed said a career in technology is “too geeky”.
The number of boys in that age range who say they’ve thought about pursuing technology careers is 53 per cent, according to the research, which was conducted by youth communications group Dubit Ltd.
Seventy-three per cent of young girls say there’s a big difference between using technology in their personal lives and wanting to pursue careers in technology because of the relative few “smart female role models.”
More than half the girls also think there should be fewer celebrity role models like Britney Spears and Lindsay Lohan, and more inspirational business role models.
I think it is amazing that girls (and boys) are using this technology everyday, and it is a key part of their communication and creativity, yet can’t see that they can impact on technolgy by working in the field.
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