How to prepare for a public relations campaign

A public relations campaign involves many tasks. Campaigns require that public relations practitioners are able to communicate with the media as well as write effectively. A simple golden rule that can be overlooked in a public relations campaign is plain old preparation. Start Ups has offered great advice in preparing for a public relations campaign. [...]

Raising money for cancer in 2010 Get a team of 10-15 people together and help in the fight against cancer at a Relay For Life event near you. The fundraising event organised by the Cancer Council helps raise much needed funds for cancer and is an opportunity to celebrate the life of loved ones who [...]

What is a social enterprenuer? A social entrepreneur creates a business that has some kind of social purpose. There is motivation other than making profit. Profit is important because a business is no good to its customers if it is not profitable, but profit is not primary. The drivers for the business are more about [...]

A few posts ago I featured Social Entrepreneur, Valerie Khoo. Valerie is passionate about how individuals and small businesses can make a difference in the world – you don’t have to have big bucks to make an impact. To spread the social entrepreneur word (and make the world a better place) she is offering a [...]

I am continuing my theme around social entreprenuership and interviewed Karen Miles, Director of The Frank Team who offers resources in the area of entrepreneurship and career passion to community and youth group as well as corporates. In your words, what is a social entrepreneur? Someone who makes new ideas and projects happen, or starts [...]

We have all probably seen the term “social entrepreneur” but what does it actually mean? I am sure it is different for each entrepreneur, but I asked the very inspirational Valerie Khoo what it means to her. In your words, what is a social entrepreneur? A social entrepreneur is someone who tries to find solutions [...]

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