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Public Relations Sydney

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What social media platform will work best for your business?

What social media platform will work best for your business?Determining which social media platform is going to be best for your business is the key to being seen and heard by the people that matter. Social media has come to dominate the way businesses interact with their audiences and also the way services are provided. With each platform offering different benefits, it can be […]

Filed Under: Articles, PR tips, Social Media, Websites Tagged With: brand, business, PR, public relations, social media

Build a strong reputation from scratch like a PR pro these 4 tips

Build a strong reputation from scratch like a PR pro these 4 tipsOne of the most precious assets you have as a professional is your reputation. You may be kicking your career goals, fantastic at your job, or successfully building a profitable business, but do the people who matter know? Having a good reputation is your golden ticket to limitless opportunities. Growing your network is not just […]

Filed Under: Blog tips, Networking, PR tips, Public Relations, Social Media Tagged With: Blogging, brand, Catriona Pollard, from unknown to expert, Networking, personal brand, public relations, reputation

How to create engaging content for your blog

How to create engaging content for your blogRegularly coming up with interesting topics for your blog can be challenging, especially trying to figure out what would be interesting for your audience. As a business leader and entrepreneur, blogs are a prominent tool to position yourself as a thought leader and an expert in a particular field. But when you start scratching your […]

Filed Under: Articles, Blog tips, PR tips, Public Relations, Websites Tagged With: blog, blog post, Blogging, blogging tips, Catriona Pollard, engaging content, social media, website

Local media is something you shouldn’t overlook in your PR strategy

Local media is something you shouldn’t overlook in your PR strategyPitching a story idea to the “biggest” and “best” publication is something many people focus on when trying to gain media coverage. However, what is usually forgotten is the local media and that a lot of their audience is most likely in the local vicinity. Building a strong local voice is a vital step in […]

Filed Under: Articles, Media tips, PR tips Tagged With: Catriona Pollard, contacting journalists, content, from unknown to expert, local media, media coverage, pitch local media, pitching, PR strategy, PR Tips, social media

Everything you need to know when writing a media release

Everything you need to know when writing a media releaseA media release is one of the most effective way to get your story across to the media. It can  enable you to create wide spread media coverage, enhance your brand/company’s reputation and/or manage a crisis. Therefore, it is vital that your media releases are accurate, detailed and concise to suit the needs of the busy […]

Filed Under: Media tips, PR tips, Public Relations Tagged With: Catriona Pollard, Elon Musk, from unknown to expert, how to write a media release, media release, public relations, Tesla, tips

How to repair a damaged personal brand

How to repair a damaged personal brandYour personal brand is one of the most important things in business and it is your best asset. If your brand is damaged by you or someone else, it can be detrimental to new opportunities, clients, and deals. Unfortunately, this can happen quickly and often without warning. These steps can help you repair your personal […]

Filed Under: PR tips, Thought leadership Tagged With: Catriona Pollard, from unknown to expert, personal brand, tips

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